Brand Strategy Intensive
Brand strategy and custom visual identity for solopreneurs who are just getting started.
You used AI because you were just getting started and didn’t know better.
You and your business has evolved and needs a major refresh.
You need a brand that connects with the people who need you most.
Investing in a brand strategy keeps you in alignment with your core community and your mission as you grow.
Brand Strategy
A foundational document that details who you connect with, what they resonate with, and the guiding ethics that keep you aligned with your mission and vision as you grow.
Creative Direction
A visual investigation of key themes, cultural influence, and stylistic preferences that transmutes your strategy into color, shape, and texture.
Visual Identity Design
Human-made responsive logo design that showcases your vibe on your website, products, and social media profiles. Core color palette. And typography that works across your platforms and tech stack.
Functional Brand Kit
All of this gets wrapped up in a brand kit delivered in PDF, Canva, and the original files. You’ll have the ultimate flexibility in owning how your brand grows next.
Investment: €500*
Delivery time: 1 week
*WilderLight is committed to access and accommodation. If finances are holding you back from taking action to build a better world, payment options, sliding scales, and donated services are available.
The Process
Day 1
You’ll get access to our core working document where I’ll map out your brand strategy. I’ll give you notifications when every step is ready for feedback.
Day 2
Inspiration abounds. We will take a close look at the creative direction we are headed in to make sure it meshes with your vision.
Day 3&4
This is where I’ll be designing the logo, sub-marks, fine-tuning your colors, and picking the typography.
Day 5
Time for feedback and revisions! I’ll also pull together a few mockups of what your next creative step could look like so you can get an idea of your brand in action.
“I was very impressed with the preparation and care she came to our meeting with, her kind personality, and thoughtful recommendations.
It’s clear she has a strong background and expertise in branding…I know it is going to take my branding to the next level and propel my business forward.
I especially appreciate that she is a fellow neurodivergent queer person; having that perspective and space is so valuable and not always available.”
-Charlie
Work with WilderLight
Your brand strategy and new start for your business is simply waiting on you to take the next step.
Let me know all the details in the form below and I’ll be in touch with follow up questions, scheduling, and your contract.